consultant-icon

contact an iedc consultant

Kim-Vinson 
Kim Vinson
Business Development
 








Please select your industry:

consultant-icon

contact an iedc consultant

David Watkins 
David Watkins
Director of
Network Operations
 








Please select your industry:

consultant-icon

contact an iedc consultant

Kim-Vinson 
Kim Vinson
Business Development
 








Please select your industry:

 

Subscribe to the IEDC Newsletter

Email Format
* Indicates Required Field
 

Sign up for news releases

* indicates required
Email Format
header-splash
Jun 05, 2017

Fizziology

INDIANAPOLIS- Fizziology, a global audience insights firm for the entertainment, retail and travel industries, plans to expand its headquarters, creating up to 55 new, high-wage jobs by 2020.


"Fizziology had options when deciding where to expand their business," said IEDC President Elaine Bedel. "As a state, we remain committed to strengthening the entrepreneurial and innovative environment, providing high-quality jobs for Hoosiers. Fizziology, named one of the best places to work in the country, has found success here and will continue supporting innovators like them, taking Indiana to the next level."


Fizziology provides audience insights, distilled from sources including Twitter, Facebook and Instagram, through the company’s proprietary software and consulting services to help their clients better understand its customers, improve marketing effectiveness and increase sales. The company's clients include SONY, Fox, Warner Brothers and Kohls.

The company, which was just included on Inc. Magazine's 2017 Best Workplaces list, will invest $555,030 into its operations, expanding its office at The Hatch, a coworking space located at 6161 Hillside Ave. in Indianapolis. The expansion will allow Fizziology to grow its headcount, supporting operational growth beyond the entertainment industry into other key verticals such as fashion, travel and sports.  

Fizziology, which currently has 22 full-time employees and dozens of freelancers, plans to begin hiring for a vice president of finance, international accounts analysts, social media analysts and SaaS sales specialists next month. New positions are expected to offer average salaries more than 50 percent higher than the state’s average wage.

“Our decision to keep the Fizziology headquarters in Indianapolis has been instrumental in our success. Our employees enjoy the excitement and fast pace of working in an industry they love, while maintaining a healthy work-life balance and living affordably,” said Jen Handley, co-chief executive officer and co-founder of Fizziology. “And we are surrounded by amazing local resources and partners - including KSM Location Advisors, BLASTmedia and Verge - that continue to help us get to the next level.”

Created in 2009 by Ben Carlson and Jen Handley, Fizziology is headquartered in Indianapolis with key team members in Los Angeles, Nashville and local market expert analysts around the world. The company’s data warehouse contains more than 3.5 billion unique messages around films, television, talent and brands that their data science team uses to create predictive analytics and industry-leading benchmarks. Fizziology’s unique tech service earned top honors at TechPoint’s 18th annual Mira Awards, honoring the best of tech in Indiana. The company took home an award for “Tech Service of the Year” in April.

LEARN MORE